WHY ARE WEBSITES SO EXPENSIVE?

WHY ARE WEBSITES SO EXPENSIVE?

AND WHY DO COMPANIES CHARGE SUCH DIFFERENT PRICES? Most potential clients we speak with have received quotes from other web companies. We’re often met with: “Why are you so expensive compared to XYZ Company? Why are you so much less expensive than ABC Company?” I...
Marketing Does Matter

Marketing Does Matter

Because marketers make change happen. That’s the work. Not to run ads, not to sell crap, not to invent hoopla. Marketing makes change. If you’re not proud of the change you’re making, do something else. It turns out that smart marketing is significantly more effective...
The Dominant Media Narrative

The Dominant Media Narrative

The thing the media is talking about, in heavy rotation. The breaking news, the one you’re required to give an opinion on. The thing is, if it’s not for you, about you, or something you need to engage in, then who put it on your agenda? The media benefits from turning...
The Perfect Argument

The Perfect Argument

Every political structure, every organization, every relationship has at least one. The topic, that once you bring it up, must be addressed. An argument so existential that it cannot be left alone. An argument that gets to the crux of the matter, one that’s so fraught...
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